Tuesday 18 December 2012

Search engines webmaster rules

White hat means following the search engines webmaster rules to the letter (or even pixel!). Nothing naughty, 100% chance of staying in the SERPs

Black hat means purposely breaking these rules to obtain higher rankings from a number of ways, the majority people have listed here.


What's wrong with this approach?

KEI (Keyword Effectiveness Index)
Google's toolbar PageRank




What can the right keywords do for me?

You'd be able to cherry-pick the keywords with the highest average search volumes, and lowest levels of optimized competition, then use those search phrases to write well-written compelling content that when linked to from other Web sites dominates the search engines and sends the lion's share of search traffic for those keywords straight to YOUR Web site.



In these day There’s always something new when it comes to social media. small businesses in the U.S. engage in social media marketing.experienced social marketers see improved website traffic due to social media.Businesses make up a growing portion of those users.Inviting followers both to connect and to create allows for a whole new dimension of social interaction, and can be easily adapted to customer bases large and small.Google’s desire to strengthen connections between Google+ users and search visibility is causing certain users’ posts to outrank others.

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